What Can Marketers Do to Get into the Priority Inbox?
Getting your emails into the Priority Inbox involves several best practices:
Personalization: Use the recipient's name and tailor the content to their interests. Engagement: Encourage recipients to open, read, and interact with your emails. Relevance: Send relevant and valuable content that meets the needs of your audience. Sender Reputation: Maintain a good sender reputation by avoiding spammy practices. Proper Segmentation: Segment your email list to ensure that the right people receive the right messages.