To avoid contributing to inbox overload, marketers can adopt several strategies:
Personalization: Tailor the content of your emails to meet the specific interests and needs of your recipients. Optimize Email Frequency: Find a balance in how often you send emails to avoid overwhelming your subscribers. Segment Your Audience: Use data to segment your email list and send targeted emails that are more likely to be relevant to each group. Provide Value: Ensure that every email you send offers something of value, whether itâs information, discounts, or exclusive content.