What Do Clients Look For in an Email Marketing Portfolio?
Clients often look for specific aspects when evaluating an email marketing portfolio:
Proven Results: Evidence of successful campaigns with quantifiable results. Diverse Experience: A variety of campaigns across different industries and objectives. Creativity: Unique and innovative designs and strategies that stand out. Technical Skills: Proficiency in using email marketing tools and platforms, such as Mailchimp or Constant Contact. Attention to Detail: Well-executed campaigns that reflect meticulous planning and execution.