An improper DMARC policy can lead to several issues:
Increased Spam Rates: Emails might be flagged as spam or rejected if the DMARC policy is not correctly configured, affecting your email deliverability. Brand Impersonation: Without a stringent DMARC policy, your domain becomes vulnerable to spoofing, leading to potential phishing attacks that harm your brand’s reputation. Lack of Reporting: An incorrect DMARC policy might not provide proper feedback on email delivery and authentication, making it difficult to monitor and improve your email marketing strategies.