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What is the Click-Through Rate (CTR) for Email Campaigns?

The average click-through rate (CTR) for email campaigns is approximately 2.6%. However, this number can vary significantly depending on the industry and the quality of the email content. For example, the CTR in the hobbies sector is around 5.01%, while in the daily deals/e-coupons sector, it is about 1.25%.

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