Several key metrics can be tracked in real-time, including:
Open Rates: The percentage of recipients who open the email. Click-Through Rates (CTR): The percentage of recipients who clicked on one or more links in the email. Bounce Rates: The percentage of emails that could not be delivered. Unsubscribe Rates: The number of recipients who opt-out of future emails. Conversion Rates: The percentage of recipients who completed a desired action, such as making a purchase.