To measure the success of email campaigns, B Tasty should track the following key metrics:
Open Rate: The percentage of recipients who open the email. Click-Through Rate (CTR): The percentage of recipients who click on links within the email. Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase. Bounce Rate: The percentage of emails that are undeliverable. Unsubscribe Rate: The percentage of recipients who opt-out of the email list.