retail chains

What Metrics Should Retail Chains Track in Email Marketing?

To measure the success of their email marketing campaigns, retail chains should track key metrics such as:
Open rates - The percentage of recipients who open the email.
Click-through rates - The percentage of recipients who click on a link within the email.
Conversion rates - The percentage of recipients who take a desired action after clicking a link.
Bounce rates - The percentage of emails that could not be delivered.
Unsubscribe rates - The percentage of recipients who opt out of the email list.

Frequently asked queries:

How Can Retail Chains Build an Effective Email List?
How Can Retail Chains Personalize Their Email Campaigns?
What Metrics Should Retail Chains Track in Email Marketing?
What Are Some Best Practices for Retail Chains in Email Marketing?
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