spam defense

What Role Does Content Play in Spam Defense?

The content of your email plays a significant role in whether it is marked as spam. Here are some content-related tips:
Avoid Spammy Keywords: Words like "free," "urgent," or "act now" can trigger spam filters.
Use a Balanced Text-to-Image Ratio: Too many images can raise red flags.
Personalize Your Emails: Use the recipient's name and other personalized elements to make your emails more engaging and less likely to be marked as spam.
Include an Unsubscribe Link: Always provide an easy way for recipients to opt-out of your emails.

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