What Should an Elevator Pitch in Email Marketing Include?
An effective elevator pitch in email marketing should include:
A compelling subject line: This is your first chance to grab the recipient's attention. Make it intriguing and relevant. A clear value proposition: Explain what sets your product or service apart and why the recipient should care. A concise message: Keep it short and to the point. Aim for clarity and brevity. A strong call-to-action (CTA): Guide the recipient on what to do next, whether it's clicking a link, replying to the email, or making a purchase.