What Should be Included in a Default Welcome Message?
A default welcome message should ideally include:
Personalized Greeting: Address the subscriber by their name if possible to make the email feel more personal. Thank You Note: Express gratitude for subscribing. This helps build a positive relationship right from the start. Introduction to the Brand: Provide a brief introduction about your company, its mission, and what subscribers can expect from future emails. Next Steps: Include a call-to-action (CTA) that encourages the subscriber to engage further, such as following you on social media or visiting your website. Contact Information: Offer ways for subscribers to reach out if they have any questions or need assistance.