To set clear expectations, you should communicate the following elements:
- Frequency: Let your subscribers know how often they will hear from you. Whether itâs daily, weekly, or monthly, consistency is key. - Content: Inform them about the type of content they will receive. This could be newsletters, promotional offers, product updates, or educational resources. - Value Proposition: Explain the benefits they will gain from subscribing. Whether itâs exclusive discounts, industry insights, or valuable tips, make it clear. - Privacy Assurance: Reassure them about how their personal information will be used and the measures you take to protect their data.