What Should You Look For in an Email Marketing API?
When selecting an API for email marketing, it's crucial to consider several factors to ensure it meets your needs:
Reliability: The API should have a track record of high uptime and consistent performance. Scalability: It should be able to handle increasing volumes of requests as your business grows. Security: The API must comply with industry standards and regulations to protect sensitive data. Documentation: Comprehensive and clear documentation can significantly ease the integration process. Support: Reliable customer support can be crucial for troubleshooting any issues that may arise.