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What Skills Should You Focus On?

Email marketing requires a blend of technical and creative skills:
Copywriting - Craft compelling and persuasive email content.
Design - Understand the basics of design to create visually appealing emails.
Analytics - Be proficient in tools like Google Analytics and your email platform’s analytics dashboard.
Segmentation - Learn how to effectively segment your audience for targeted campaigns.
Compliance - Stay updated on legal requirements to avoid penalties.

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