What to Look for When Choosing an Email Marketing Platform?
When selecting an email marketing platform, it's essential to consider its integration capabilities. Look for platforms that offer:
Extensive Integration Library: A comprehensive range of pre-built integrations with popular tools. Robust API: A well-documented and flexible API for creating custom integrations. Partner Ecosystem: A strong network of technology partners offering additional integration options. User Community: An active user community that can provide insights and solutions for integration challenges.