Several tools can aid in email marketing data analysis:
Google Analytics: This tool provides insights into how email traffic interacts with your website. Email Service Providers (ESPs): Most ESPs offer built-in analytics to track key metrics and performance indicators. Customer Relationship Management (CRM) Systems: Integrating email data with your CRM can provide a more comprehensive view of customer behavior and preferences. Third-Party Analytics Tools: Tools like Litmus and Mailchimp offer advanced analytics and reporting features.