Several types of emails can be highly effective in increasing purchase rates, including:
- Promotional Emails: Featuring special offers, discounts, and sales events. - Abandoned Cart Emails: Reminding customers about items left in their shopping cart. - Recommendation Emails: Suggesting products based on past purchases or browsing behavior. - Seasonal or Holiday Emails: Highlighting special seasonal deals or holiday promotions. - Loyalty Program Emails: Offering exclusive deals and rewards to loyal customers.