What Types of Emails Should E-commerce Companies Send?
E-commerce businesses can send various types of emails to engage their audience:
Welcome Emails: Introduce new subscribers to your brand and set expectations. Promotional Emails: Announce sales, discounts, and special offers. Product Recommendations: Suggest products based on previous purchases or browsing behavior. Cart Abandonment Emails: Remind customers to complete their purchases. Transactional Emails: Send order confirmations, shipping notifications, and receipts. Re-engagement Emails: Win back inactive subscribers with special offers or updates.