Why is Storing Credit Card Information Unsecurely a Problem in Email Marketing?
Storing credit card information unsecurely is a significant risk in email marketing due to the potential for data breaches and identity theft. Email campaigns often contain sensitive personal information, and if credit card details are not securely stored, they could be easily accessed by cybercriminals. This not only jeopardizes the safety of your customers but can also result in severe legal and financial repercussions for your business.