Why is Verifying SSL Certificates Important in Email Marketing?
Verifying SSL certificates is critical for several reasons:
Data Security: Ensures that customer data, including email addresses and personal information, is transmitted securely and cannot be intercepted by malicious actors. Trust and Reputation: Helps in building trust with your audience. A secure website is often indicated by a padlock icon in the browser, which reassures users that their data is safe. SEO Benefits: Search engines like Google prioritize secure websites, improving your visibility and organic reach.