Why Use Shortened CSS Properties in Email Marketing?
In email marketing, the use of shortened CSS properties is crucial for several reasons. Firstly, emails need to be lightweight for faster loading times. Shorthand CSS can help reduce the size of the CSS file significantly. Secondly, many email clients have strict size limits for CSS, making it essential to optimize every byte. Lastly, a cleaner and more concise CSS makes it easier to maintain and update email templates.