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How Can Authors Measure the Success of Their Email Campaigns?

Understanding the success of your email campaigns is crucial. Key metrics to monitor include:
- Open Rates: The percentage of recipients who open your email.
- Click-Through Rates: The percentage of recipients who click on a link within your email.
- Conversion Rates: The percentage of recipients who take a desired action, such as purchasing a book.
- Unsubscribe Rates: The percentage of recipients who opt-out from your email list.
By analyzing these metrics, authors can continually refine their email marketing strategy to better meet the needs and interests of their audience.

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