How Can You Ensure Accessibility in Mobile Email Marketing?
Ensuring your emails are accessible to all users, including those with disabilities, is crucial. Follow these tips to improve accessibility:
Use Descriptive Links: Avoid using generic phrases like "click here." Instead, use descriptive text for links. Provide Text Alternatives: Include text alternatives for multimedia content to accommodate users with visual impairments. Maintain a Clear Structure: Use headings, lists, and proper formatting to create a clear and logical structure. Ensure Color Contrast: Use high contrast between text and background colors to improve readability.