There are several strategies to make your emails bypassable:
Authenticate your emails using protocols like SPF, DKIM, and DMARC. These protocols help email servers verify that your emails are legitimate and not spoofed. Segment your email lists to ensure that you are sending relevant content to the right audience. This reduces the likelihood of recipients marking your emails as spam. Personalize your emails to make them more engaging and less likely to be flagged as spam. Use the recipient's name and tailor the content to their interests. Monitor your email metrics regularly to identify any issues that could affect deliverability, such as high bounce rates or spam complaints. Avoid spammy content and design elements. This includes avoiding excessive use of capital letters, exclamation points, and words commonly associated with spam.