spam trap

How Do Spam Traps Affect Email Marketing?

Hitting a spam trap can have severe consequences for email marketers. Here are some of the impacts:
Deliverability Issues: Your emails may start landing in the spam folder or get blocked entirely by ISPs.
Reputation Damage: Your sender reputation can be significantly harmed, making it difficult to achieve high deliverability rates in the future.
Blacklisting: Hitting multiple spam traps can result in your IP address or domain being added to blacklists, which are shared among ISPs and anti-spam services.

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