Setting up automated email workflows typically involves the following steps:
Identify your goals: Determine what you want to achieve with your workflow, such as nurturing leads or re-engaging inactive customers. Segment your audience: Group your subscribers based on different criteria like behavior, demographics, or purchase history. Create email content: Develop compelling and relevant email content tailored to each segment. Set triggers: Define the actions or events that will trigger the emails, such as a new subscriber joining your list or a customer making a purchase. Test and optimize: Monitor the performance of your workflows and make necessary adjustments to improve results.