An email gateway works by processing outgoing emails from your email marketing software and ensuring they comply with various email protocols and spam filters. Hereâs a step-by-step overview of how an email gateway operates:
1. Email Composition: You create and schedule your email campaigns using an email marketing platform. 2. Routing: The email is then routed through the email gateway, which determines the best path to deliver the email to the recipientâs server. 3. Filtering: The gateway scans the email for any malicious content, spam-like characteristics, or policy violations. 4. Delivery: Once the email passes through these checks, the gateway delivers it to the recipientâs email server.