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How Long Should You Run an A/B Test?

The duration of your A/B test should be long enough to gather statistically significant data. This typically ranges from a few days to a couple of weeks, depending on the size of your email list and the frequency of your sends.

Frequently asked queries:

What Elements Can You Test?
How to Set Up an A/B Test?
How Long Should You Run an A/B Test?
Why are Typographical Errors Detrimental in Email Marketing?
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Why Use Atomic Mail Sender?
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4. What role does personalization play in email marketing?
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What are the Common Factors Affecting Deliverability?
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