campaign audits

How to Assess Your Email Sending Strategy?

The way you send your emails can affect their success. Evaluate the following:
Frequency: Determine if you are sending emails too often or not often enough. Find a balance that keeps your audience engaged without overwhelming them.
Timing: Test different send times to identify when your audience is most likely to engage with your emails.
Sender Reputation: Monitor your sender reputation to ensure high deliverability rates. Avoid practices that can lead to your emails being marked as spam.

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