How to Craft the Perfect Birthday or Anniversary Email?
Personalization is key. Use their first name in the subject line and email body to grab their attention. Highlight the special occasion and clearly state the offer. Use a festive design that aligns with the celebratory theme. Don’t forget to include a strong call-to-action that guides them on how to redeem the offer. Ensure the email is mobile-friendly, as a significant number of users will view it on their phones.