The best way to determine the right frequency for your email campaigns is to consider your specific circumstances and goals. Here are some factors to consider:
Audience Preferences: Conduct surveys or analyze engagement metrics to understand how often your audience wants to hear from you. Content Availability: Assess how much high-quality content you can produce and how often it can be delivered. Business Goals: Align your email frequency with your broader marketing goals, whether it's driving sales, increasing engagement, or building brand awareness.