How to Measure the Success of a Product Launch Email Campaign?
Measuring the success of your email campaign is crucial. Here are some key metrics to track:
Open Rate: The percentage of recipients who opened your email. Click-Through Rate (CTR): The percentage of recipients who clicked on a link within your email. Conversion Rate: The percentage of recipients who completed the desired action, such as making a purchase or signing up for a webinar. Bounce Rate: The percentage of emails that were not delivered successfully. Unsubscribe Rate: The percentage of recipients who opted out of your email list after receiving your email.