How to Measure the Success of Blogging in Email Marketing?
To measure the success of integrating blogging into your email marketing, you should track various key performance indicators (KPIs):
Open Rates: The percentage of recipients who open your emails. Click-Through Rates: The percentage of recipients who click on links within your emails. Conversion Rates: The percentage of recipients who take a desired action after reading your blog content. Website Traffic: The number of visitors driven to your blog from your email campaigns. Engagement Metrics: Time spent on page, bounce rate, and social shares of your blog content.