Measuring the success of customer alerts can be done through various email marketing metrics:
Open Rate: Indicates how many recipients opened the alert email. Click-Through Rate (CTR): Measures how many recipients clicked on the links or CTAs within the alert. Conversion Rate: Tracks how many recipients took the desired action, such as making a purchase or registering for an event. Unsubscribe Rate: Monitors how many recipients unsubscribed after receiving the alert, which can indicate if the alerts are too frequent or irrelevant. Customer Feedback: Collect feedback from customers to understand their satisfaction with the alerts and areas for improvement.