newsletter campaigns

How to Measure the Success of Your Newsletter Campaign?

Measuring the success of your newsletter campaign involves tracking several key metrics, including:
Open Rate: The percentage of recipients who open your email.
Click-Through Rate (CTR): The percentage of recipients who click on a link within your email.
Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase.
Bounce Rate: The percentage of emails that could not be delivered to the recipient's inbox.
Unsubscribe Rate: The percentage of recipients who opt-out from your mailing list after receiving your email.

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