To optimize email routing for your marketing campaigns, consider the following tips:
Authenticate Emails: Use SPF, DKIM, and DMARC to authenticate your emails and improve deliverability. Use a Reliable ESP: Choose a reputable Email Service Provider that ensures efficient email routing. Monitor Deliverability: Regularly monitor your email deliverability rates and address any issues promptly. Maintain a Clean List: Regularly clean your email list to remove inactive or invalid email addresses.