perform a scan

How to Perform a Scan?

Performing a scan involves several steps:
Collect Data: Gather data from your email marketing platform, including engagement metrics and deliverability reports.
Analyze Subject Lines: Review the effectiveness of your subject lines. A/B testing can be useful here.
Review Content: Ensure the content is relevant, engaging, and free of errors.
Check Design: Use tools to preview your email on different devices and email clients to ensure it looks good everywhere.
Test Links and CTAs: Click on every link and CTA to ensure they work correctly and lead to the intended destination.
Monitor Deliverability: Check for any deliverability issues such as high bounce rates or spam complaints.
Evaluate Engagement: Analyze your engagement metrics to see how well your emails are performing.

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