personalization at scale

What Tools Can Help with Personalization at Scale?

Several tools can assist in achieving personalization at scale:
- CRM Systems: Customer Relationship Management systems store customer data and help in segmenting audiences.
- Email Marketing Platforms: Tools like Mailchimp, HubSpot, and Klaviyo offer features for dynamic content and automated workflows.
- Data Analytics Tools: Tools like Google Analytics and Mixpanel can provide insights into user behavior that can be used for personalization.

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