custom conditions

Why are Custom Conditions Important?

Custom conditions are crucial for several reasons:
Personalization: By tailoring emails to meet the specific needs and preferences of different segments, marketers can increase engagement and conversion rates.
Relevance: Sending relevant content to the right audience prevents your emails from being marked as spam and increases open rates.
Efficiency: Custom conditions help in automating the email marketing process, saving time and resources while maintaining high-quality communication.
Analytics: They provide deeper insights into the behavior and preferences of different customer segments, enabling more informed decision-making.

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