Custom conditions are crucial for several reasons:
Personalization: By tailoring emails to meet the specific needs and preferences of different segments, marketers can increase engagement and conversion rates. Relevance: Sending relevant content to the right audience prevents your emails from being marked as spam and increases open rates. Efficiency: Custom conditions help in automating the email marketing process, saving time and resources while maintaining high-quality communication. Analytics: They provide deeper insights into the behavior and preferences of different customer segments, enabling more informed decision-making.