Based on the data collected from monitoring, you can take several actions to improve your email marketing strategy:
Optimize Subject Lines: If your open rates are low, consider A/B testing different subject lines to see which ones perform better. Improve Content: If your click-through rates are low, evaluate the content of your emails to ensure it is engaging and relevant to your audience. Segment Your Audience: If certain segments are underperforming, consider re-segmenting your list to send more targeted emails. Test Send Times: Experiment with sending emails at different times to see when your audience is most likely to engage. Personalize Emails: Use personalization techniques to make your emails more relevant to individual recipients.