What Are Common Accessibility Mistakes in Email Marketing?
Over-Reliance on Images Emails that rely heavily on images without alt text can be problematic for screen reader users. Ensure your email is still comprehensible if the images do not load.
Inadequate Font Size Small fonts can be difficult to read for people with visual impairments. Use a minimum font size of 14px and ensure that text can be resized without breaking the layout.
Missing Language Attributes Include the lang attribute in your HTML to specify the language of your email content. This helps screen readers pronounce the text correctly.