What Are Common Scenarios of Conflict of Interest?
Several scenarios can result in conflicts of interest in email marketing:
1. Promoting Competitor Products: If a marketer endorses products from competing brands, it can confuse the audience and dilute brand loyalty.
2. Personal Gain: When marketers use their platforms to promote personal interests or businesses without full disclosure, it can undermine the trust of their subscribers.
3. Misleading Information: Providing false or exaggerated claims about products or services to boost sales can lead to significant ethical concerns and legal consequences.