What Are Some Best Practices for Anti-Phishing in Email Marketing?
Implementing best practices can significantly reduce the risk of phishing attacks:
Authenticate Your Emails: Use protocols like SPF, DKIM, and DMARC to verify your emailâs authenticity. Educate Your Subscribers: Inform your audience about phishing tactics and how to recognize them. Monitor Email Deliverability: Keep an eye on your email metrics to detect any unusual activity. Secure Your Email List: Regularly update and clean your email list to avoid sending emails to inactive or compromised addresses. Use Strong Passwords: Ensure that your email marketing platform is protected with strong, unique passwords.