What Are Some Best Practices for Updating Email Marketing?
- Segment Your Audience: Regularly update your audience segmentation based on new data and insights. - Mobile Optimization: Ensure your emails are optimized for mobile devices, as a significant portion of users access emails on their phones. - Content Refresh: Regularly update your email templates and content to keep them engaging and aligned with your brand voice. - Feedback Loop: Encourage and act on subscriber feedback to continually improve your email campaigns.