There are several benefits to maintaining fresh email content:
Increased Engagement: Fresh and relevant emails are more likely to be opened and read. Higher Conversion Rates: When the content is timely and relevant, it increases the likelihood of the recipient taking the desired action. Improved Deliverability: ISPs monitor engagement metrics. High engagement can improve your email deliverability rates. Enhanced Brand Loyalty: Regularly updated content keeps your audience interested and engaged, fostering a sense of loyalty to your brand.