list churn

What Are the Benefits of Managing List Churn?

Effectively managing list churn can provide several benefits:
Higher Engagement: A well-managed list will have higher engagement rates, leading to better campaign performance.
Improved Deliverability: Lower churn rates can enhance your email deliverability and sender reputation.
Cost Efficiency: Reducing churn can make your email marketing efforts more cost-effective by retaining more subscribers.
Better Insights: Understanding the reasons behind churn can offer valuable insights into improving your overall marketing strategy.

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