implementing multi factor authentication (mfa)

What Are the Best Practices for MFA in Email Marketing?

Implementing MFA is crucial, but following best practices ensures maximum security:
Use Authenticator Apps: Authenticator apps like Google Authenticator or Authy are more secure than SMS-based verification, which can be vulnerable to SIM swapping attacks.
Regularly Update Security Settings: Ensure that security settings are regularly reviewed and updated. This includes changing passwords and reviewing access logs.
Educate Employees: Ensure all team members understand the importance of MFA and how to use it correctly. Conduct regular training sessions.
Backup Codes: Always save backup codes provided during the MFA setup. These can be used to access your account if you lose your second factor authentication device.

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