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What are the Key Components of an Email Marketing Campaign?

An effective email marketing campaign includes several key components:
- Subject Line: The entry point to your email, it must be compelling to encourage recipients to open the email.
- Preheader Text: This is a summary that follows the subject line and offers additional insight into the email content.
- Email Body: This should be engaging, valuable, and relevant to your audience. Incorporate a clear Call to Action (CTA).
- Personalization: Use the recipient's name and past behaviors to make the content more relevant.
- Design: Ensure that the email is visually appealing and mobile-friendly.

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