Clear and Compelling Subject Line: The subject line should grab attention and clearly communicate the offer. Phrases like "Limited Time Offer" or "Exclusive Discount" can be very effective. Strong Call-to-Action (CTA): Use prominent and action-oriented CTAs such as "Shop Now," "Get 50% Off," or "Buy One, Get One Free." High-Quality Images: Visuals can significantly impact engagement. Use high-quality images of your products to attract attention. Short and Persuasive Copy: Keep the email copy concise but compelling. Highlight key benefits and use persuasive language to create a sense of urgency. Personalization: Personalizing the email with the recipient's name or personalized recommendations can make the message more engaging.