What are the Key Responsibilities of a DBA in Email Marketing?
- Database Design and Implementation: The DBA designs and implements databases that can efficiently store large volumes of customer data. - Data Integrity and Quality: Ensuring that the data is accurate, consistent, and reliable. - Performance Optimization: Regularly monitoring and tuning the database for optimal performance. - Security Management: Implementing security measures to protect sensitive customer data from unauthorized access. - Backup and Recovery: Creating and managing backups to prevent data loss and ensuring quick recovery in case of any issues.